Sell Properties Faster!
It is true, great photos can sell properties faster by creating more interest and competition for your properties.
We understand that it can feel like less hassle to quickly snap a few photos when you value a property. However, you are probably just making life more difficult for yourselves.
You have two options:
- Get the kit and skills to take great photos
- Hire a pro
You might think it is cheaper to take the photos yourself but what is the opportunity cost? How does the client feel when they see your advert with poor photos? Do they think you are taking marketing their property seriously? Are you going to get as much interest from buyers? Will you sell the property as quick? Will your competitors approach your client and show them how much better they would market the property? We could go on all day but you get the idea.
With competition from the online estate agents that are cutting each others throats on fee, we think that the high street estate agent needs to show how much more professional they are to survive. Rubbish photos do not make you look good!
Be honest, if you were buying a house, which of the below would you click on?
The photo on the left actually is not that bad. However, the one on the right will get more clicks on the portals.
You might think it is more hassle and slower to use a professional photographer. If you are not working with the right photographer, you are probably correct. However, we are different. We work with our clients to ensure that we get in to the property ASAP and turn the photo editing around fast so that you can be using them quite often the same day.
It is up to you, you can accompany us to take the photos or we can collect and return the keys to your office. We am more than happy for you to come and help us carry our gear but your time is probably better spent marketing the property….
Good photos do not happen by accident and they need the estate agent, client and photographer to work together. We can provide you with a free Client Guide to Great Property Photos for you to share with your clients to help ensure the best results.